Since 2012 WixHill has led the sampling programme for Bonne Maman’s delicious Chilled Desserts range.
The Bonne Maman Summer Roadshow is a great highlight of the Bonne Maman and WixHill calendar, as we attend over 20 shows each summer to showcase and sample the delightful range of chilled desserts to target audiences across Great Britain.
Accompanied by the two Bonne Maman ‘tres chic’ French, vintage Estafettes, the team tours the country visiting food, garden and lifestyle shows all over Great Britain, visiting a range of Royal Horticultural Society shows, Foodies Festivals and BBC Countryfile shows. Festival goers are able to sample the delicious range of chilled desserts, learn more about the brand, meet the team and stay up to date with all the latest news.
We kicked off this year’s sampling programme at RHS Cardiff, the first of the RHS shows in the calendar. Greeted with lovely spring weather and new chilled desserts to sample, Dark Chocolate Crème with a touch of Sea Salt and White Chocolate Mousse, we were ready to get the roadshow season off to a good start!
The gorgeous weather brought festival goers from far and wide, with over 11,000 people attending RHS Cardiff on Saturday alone – a record breaking total for the show!